Next level of Mobile Apps and challenges for us.

August 22, 2011 3:08 am 0 comments

We live in a post iPhone era, when iPhone was introduced few years back no body had thought that it will revolutionize the way we use our cell phones. Today there is  almost nothing that you can do on your Dekstop which can not be done with more convenience and less time on your smartphone.

Offcourse smartphones existed pre iPhone era but they never were a risk for PCs today as Steve Job’s apple continue to roll on in his aptly named “Post PC Era” claiming its first victim in HPs WebOS (Palm Pre) and further more causing  HP to step out of PC Business as well. Google still fight’s on with Android and has also gained market share, with major manufacturers of past (Nokia, RIM) struggling to keep a respectable pie for themselves.

With the increase of Smartphones first Apple and then Google introduced the concept of Apps, small and cheap software that you could use to increase productivity or to have fun. The market exploded with small apps that were cheaper than a bottle of soft-drink, every body downloaded the apps and a whole new echo system was created.

Companies in our country benefited from this change of market dynamics as the new area of Mobile Development was more lucrative than conventional ERP type projects plus it made extremely easy for companies to develop and market their products while sitting in Pakistan without investing heavily on marketting or opening up a front office in Dubai or US. We have over past few years seen a lot of companies not only jump in this new space but also create extra ordinary success stories like, Geniteam, Tkxel, CDocs (Now Game View Studios) and the list goes on.

With limited number of trained resources most of these companies trained their own workforce, and produced apps that competed in the market and won at many levels. However, the first wave of Mobile Apps specially in the Gaming area where most of our companies products were doing well is going to a next level.

Firstly there is an added interest in this space by companies who traditionally did Games for Consoles. These companies like EA, and others are used to producing titles with enormous amounts of budgets, they have at there disposal world’s best creative talent and unlimited supply of funds to create games which make the small screen of you phone come alive.

Secondly the new wave of smartphones coming out are getting more powerful with every passing day, as we witnessed in the Desktop era, computing power in the mobile phone is growing exponentially. We are seeing dual core processor and dedicated graphics power as a standard for upcoming cell phones.

Both the above combine to present a new challenge for our local firms in this space, people will now take for granted 3D games in mobile phone, the story lines and extra ordinary game play means it will offer you an experience previously only possible on a gaming PC or Console. Our tech firms have done well in the first phase of Apps but this next wave will be a completely new challenge as I foresee a huge shortage of talented and skilled people in game development, with the exception of MindStorm studios I have not heard alot of firms having worldclass animation designers and graphics people. Soon there will be huge demand for people who can do game development. Which means professionals who can draw a concept, create a character and develop a story line, then next level of professionals who can transform those thoughts into eye popping graphics, and then lastly programmers who can put life into those graphics.

We have a lot of ground to cover in this area. Our move from web development firms to Mobile App development firms was bumpy enough with a lot of time required to teach our graduates and professionals   constraints of developing for a smaller screen with limited memory and processing resources. However still the base was already there in the form of programmers, which you could hire and bring to the next level. This time our graphic designers need to rise up to the challenge and move on from making wire frame for websites to creating next generation of Animation and Game Concepts. We would need huge help from where ever we can, I believe PSEB with Imran Zia at its helm has already made some stride in this direction with the recent Funding they got, however we would need our Universities and Faculty to quickly start introducing courses for this area and make sure our talented graduates are ready for the challenge which awaits.

We did it in the first round, lets see how we do in round 2.

Facebook comments:

Leave a Reply


Recent Posts

  • Events General Mobile Apps Container Run a continuation of politically motivated apps

    Container Run a continuation of politically motivated apps

    First we had Angry Imran which brought smiles and some short lived fun for us during the election campaign. Then came Gullu Butt following the incident of Model Town Lahore, which stayed on top of charts (Pakistan play store) for quite some while. Also Gullu Butt made an update with having the famous “Aam Khaiyga” quote form Aamir Liaqat in which a character resembling Aamir Liaqt throws mangoes and the Gullu Butt character tries to catch them. Gullu butt currently has more than 100,000 Installs

    And now during this extremely politically tense situation which had the whole nation on its toes on 14th August we have another app continuing the …

    Read more →
  • Announcements Featured Startup General aims to help student make better decision regarding their future. aims to help student make better decision regarding their future. aims to solve an age old problem for our students, where to go next?

    If you have just completed your primary school which college to pick, if you have completed your college which university to pick. There has always been lack of information or rather consolidated information regarding these questions. The best source till now has always been relatives and friends (mostly of your parents). So some uncle did CA and made a good living you should talk to him and decide, or daughter of my sister completed her medical and is practicing follow that career.

    The fact that online presence of our existing universities are limited and not …

    Read more →
  • General Mobile Apps Eccentria Technologies launches an app which shoots to the top of the charts

    Eccentria Technologies launches an app which shoots to the top of the charts

    Whoa!! this was quick so Eccentia technologies launched an app a few days ago called “Ajj Kia Pakaen” or what to cook today and today it has reached the top of charts for Pakistani Stores on iTunes and google play store.

    “Ajj Kia Pakaen” is the most common question asked at every house hold in the morning. The ladies of the family have a hard time deciding what to cook for the day. The app has a fun interface and is simple to use, you fire it up, and it gives you an option of what to cook for the day, if you like the option you can check the …

    Read more →
  • Coffee Session General Marketing/Adv Rise of facebook marketing in Pakistan

    Rise of facebook marketing in Pakistan


    Until a few years back we used to have closed groups and forums, which gathered the like minded people and anyone targeting the online audience would tap into that forum and market his/her services. So PakGamers , PakPassion initially even PakWheels used to be driven by members talking about what they loved, people used to create marketing and sales opportunities from within those discussions (so you could get a good router cheap or a gaming PC etc).
    The advent of facebook changed all that, most of the forum goers moved to the new social media. It also made a very attractive market place for some one who does not …

    Read more →
  • General Getting back

    Getting back

    I  have been out of blogging for a long long long time, a lot of things happening on personal front (including a little startup I have ben doing my self). However during my absence I met a lot of people who had followed GreenWhite at its peak, read the articles regularly.

    I had hope there would be some one else who would come ahead and cover everything going on and around us in the local tech world. There are some guys doing a great job, but for some reason I still could not find one source where I can go and read about everything, so my routine usually is to …

    Read more →
  • General Mobile Apps Software & I.T. GeniTeam launches official app for Pakistan Idol

    GeniTeam launches official app for Pakistan Idol

    GeniITeam has successfully launched an official app for PakistanIdol. This is one of the first collaboration between a reality game show and a local app development company. I am sure a lot more would follow. Previously we have seen seenreport becoming the basis of mostly all channels citizen reporting system (Like Geo Dost). This is a healthy sign and with the advent of 3G round the corner it should become a business generator for our local firms.

    App allows you to follow the contestants that you like, promote them, comment on live feedback on an episode. It offers official content from the show since it is developed with partnership with …

    Read more →
  • General 10Pearls and National Geographic Release A Geography Challenge App

    10Pearls and National Geographic Release A Geography Challenge App

    10Pearls, one of the leading Pakistani IT companies, has recently added another feather to its cap. This time, in partnership with National Geographic, 10Pearls has released the new and improved GeoBee Challenge App – an interactive app to challenge and grow the geographic knowledge of the users.

    Each year thousands of schools in the United States participate in the National Geographic Bee using materials prepared by the National Geographic Society. The competition is designed to encourage geography in the classroom, ignite student interest in the world around them, and increase public awareness about geography. Schools with students in grades four through eight are eligible for this entertaining and challenging test …

    Read more →
  • General 10Pearls Spins Off Game Plan8

    10Pearls Spins Off Game Plan8

    It’s heartening to see that Pakistani IT companies have now started to diversify themselves into non traditional areas, and are competing with global players in areas such as gaming. We have received information that 10Pearls, one of the leading  mobile and enterprise web development services companies in Pakistan, has spun-off a separate entity focused solely on developing and publishing casual mobile games.  The new entity, Game Plan8, will focus on creating 2D and 3D games for the iOS, Google Android, Kindle, Facebook and other platforms. Details can be seen on the company’s official press release at


    Read more →
  • General Telecom CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    If only were there two things when it comes to the law, firstly the fear of breaking it and by passing the legal authority, and secondly, implementation of the law given full dedication, there would have been less competency and dishonesty in business and society. However, keeping good faith, the Competition Commission of Pakistan (CCP) has put forward “Deceptive Marketing Guidelines” which will maintain the Section 10 of the Competition Act, 2010. In order to enforce this part of the law and stop anti-competitive conduct on part of the telecom companies in advertising, the guidelines have been shared with Pakistan Telecommunication Authority (PTA) and other concerned telecommunication sector members, in …

    Read more →