P@SHA Launch Pad – Karachi

imageAs you all are aware I was not physically present at the Karachi event of launchpad, I am relying on videos posted by CIO webstudio and few blogs and tweets to put the pieces together . Again P@SHA has launched a very impressive series I hope the continue acting as a catalyst for the entrepreneurs. The winners were

Ktaben.com for First prize

Tagit and Foot mouse shared the second prize.

the blog coverage which is most comprehensive is here

Launchpad by P@SHA in Karachi on 27 June 2010

Please forgive me for not reviewing all the videos and adding my comments, I am relaying on the great coverage on the above listed blog for this, you how ever are free to comment based on the videos. And Thanks to CIO Pakistan for covering these

image I guess first up was Arzi Rehahish, we have already covered them in our Arzi Rehaish – Trying to help the out of city dwellers post. as Ozair in his post writes

According to the conceiver’s market research there is a greater need for that in Islamabad and Pindi followed by Lahore and then Karachi.

There is no video of it on CIO so I can not comment on the presentation

Again I would need to get help from Ozair to summarize this, here are his comment

H2O or HR2O, presented by Asim Naseem Siddiqui, was an idea to build an eco-system for HR Consultants. The most interesting part for one of the judges was that data from the jobs posted would be used to analyze/suggest salary ranges for that job in the industry. What I found interesting was also the fact that he wanted to build a network for HR consultants, so that referrals from former employers could be shared as well. Mr. Siddiqui himself has been a HR consultant himself for 3 years. This should help cover the trust deficit while hiring in our society

image Third up was Kitaben also covered by us Get updates in your Inbox Kitabain.com Launched – A books marketplace They also won 1st Prize for their product. Here is CIO Webstudio’s video of Presentation they also did a quick feedback from the Presenter here

After this Footmouse was presented which one 2nd Prize, Uzair in his post mentions the following, Here is the video,


Foot Mouse – presented by Muhammad Ahsan from NED University was having the mouse in your feet, so that you can have your hands free for the keyboard, should be good for disabled people and as one of the judges said, could be used to produce an exhilarating game with 2 in the feet and 2 in the hands. Interestingly this young lad had also done sort of a market research, even though this was his final year project. According to that, a Foot Mouse currently available is at the cost of 359 USD. He built one in 700 PKR. A question from the judge, how long would it take and how much would it cost/unit to manufacture 100,000 units, couldn’t be answered. Shared the second prize with tagit.

Here is a talk CIO had with Mohammad Ahsan

Next up was PakPolling, again I have to rely on Uzair’s feedback as there is no video related to it on CIO. here are his comments, the product/idea is based around voting through sms and fingerprints

presented the idea of using the already available databases of NADRA and PTA for voting either through fingerprints or SMS. As judges pointed out that this should greatly increase the voter turn-out. However, as soon as one claims that his main customer would be the government, the difficult question to answer is "How would you sell?" Another important question from the judges was how much should a voting unit based on finger-print recognition cost. A judge also asked them to refer to UNI voting system being implemented in India.

Next was Rensoy which was a search tool/assistant, Uzair has following comments

As I commented yesterday, you probably haven’t done much research on "semantic search engines". And I think Google’s wonder wheel is already a step in that direction, with a much simpler interface than Rensoy’s.

Reflex 360 was next product/ Idea, Uzair’s feedback goes like this, which is followed by the CIO Video


Reflex 360 IDRH – Internet Development and Research Center – presented by a couple of students who had graduated from NED University. The idea is to have a software development center which actually funds a research and development center. They needed a seed money of 2.5 million to raise awareness about "how important is the research/thinking culture in a society". Most of the time was spent explaining just what would be done with the money earned from the software house. What you need to explain to get money from an investor is that how do you plan to generate money from the software house.

Then it was turn for GSM/GPRS Tool, who it seems are also started working with some Ambulance service, again Uzair’s feedback

GSM/GPRS based tracking tool – A software service for companies to track their assets/personnel. They are probably already collaborating with an ambulance service. The advantage that they have over uTrack and other such tracking services is of course that this tool is Telco independent.

Following are next three presentations again as there are no video resource I am pasting Uzair’s feedback for it

SEO Analysis Tool – presented by Sadia Allauddin – An automated tool to analyze why a web page won’t show up in Google’s search results, built by 2 ladies as a final year project in NED University. They were already invited by one of the judges for a talk. Congratulations and Good luck, an investor’s time is as important as his/her money.

Dhaba – A food ordering service. An already existing service was mentioned by the judges, which I cannot recall now.

Global Learning – presented by Subhan Gillani of Gillani Soft – The idea is to have an online learning tools/lectures resource.

Up next was FYDEST, SMs base tool to find shortest path with in a city here is CIO Coverage followed by Uzair’s account

Find Your Destination – An SMS based tool to find the shortest, easiest and fastest path from tagged points in a city. The most important question How do you get runtime traffic information? There are a lot of stake-holders/risk involved here

Shahzebsaeed.com was up next which was a high quality shirts,  here is the CIO Video of His Comments

image Pakipay was next we covered it few days back here According to Rehan (CEO/Founder) they are still in Alpha, but i guess they were put to some querying by the judges as Uzair Mentions

A mobile payment service similar to Telenor’s Easy paisa but telco independent. Comment from the judges is to go back and get some feedback from a finance specialist. There is State Bank involved wherever there are financial transactions, and that is probably why Telenor’s Easy paisa has Tameer Bank involved. I, personally think that you do need to get a bank involved in between.

Telecom Clicking GE came next here is the Video on CIO

Telecom Clicking GE – built and presented by two ladies in their final year at NED University, is a tool to assist RF planners inside Telcos. The idea is to have information about 3D buildings etc on mapinfo. Currently, the RF planners use Google Earth to get information about construction(s) in a location and terrain info from mapinfo. Switching between tools is a hassle which they are attempting to target.

image Help me launched by the high profile Farzal Dojki was up next, Farzal’s product had also recently got coverage at Venture Beat

image Kids Convent was up next again Uzair’s comment follow the CIO Video

Kidsconvent.com – A school for all ages, lectures audio/animated prepared with experts on different subjects available on DVDs and on line so that anyone can teach children with a unified syllabus. According to them they already have a contract to deploy this material in 40 model schools that CDGK is building.

Tagit was up next it seems like a group subscription service where you can subscribe for a tag and then receive updates, as Uzair Mentions there are others already in space (Chopaal.pk, Mango Party). They were the winners with Foot Mouse for second place.

Tagit – An SMS based tagging service, where for example lipton can be tag and people can subscribe for updates to this tag. They shared the second prize with Foot Mouse, they did have a good presentation, but I personally could not differentiate them from chopaal and pringit combined. More on that combination here:http://www.codeweek.pk/2010/02/chopaal-pringit-social-networking-tide-in-pakistan/

Facebook comments:

1 Comment

Leave a Reply


Recent Posts

  • Events General Mobile Apps Container Run a continuation of politically motivated apps

    Container Run a continuation of politically motivated apps

    First we had Angry Imran which brought smiles and some short lived fun for us during the election campaign. Then came Gullu Butt following the incident of Model Town Lahore, which stayed on top of charts (Pakistan play store) for quite some while. Also Gullu Butt made an update with having the famous “Aam Khaiyga” quote form Aamir Liaqat in which a character resembling Aamir Liaqt throws mangoes and the Gullu Butt character tries to catch them. Gullu butt currently has more than 100,000 Installs

    And now during this extremely politically tense situation which had the whole nation on its toes on 14th August we have another app continuing the …

    Read more →
  • Announcements Featured Startup General Meritaleem.com aims to help student make better decision regarding their future.

    Meritaleem.com aims to help student make better decision regarding their future.

    MeriTaleem.com aims to solve an age old problem for our students, where to go next?

    If you have just completed your primary school which college to pick, if you have completed your college which university to pick. There has always been lack of information or rather consolidated information regarding these questions. The best source till now has always been relatives and friends (mostly of your parents). So some uncle did CA and made a good living you should talk to him and decide, or daughter of my sister completed her medical and is practicing follow that career.

    The fact that online presence of our existing universities are limited and not …

    Read more →
  • General Mobile Apps Eccentria Technologies launches an app which shoots to the top of the charts

    Eccentria Technologies launches an app which shoots to the top of the charts

    Whoa!! this was quick so Eccentia technologies launched an app a few days ago called “Ajj Kia Pakaen” or what to cook today and today it has reached the top of charts for Pakistani Stores on iTunes and google play store.

    “Ajj Kia Pakaen” is the most common question asked at every house hold in the morning. The ladies of the family have a hard time deciding what to cook for the day. The app has a fun interface and is simple to use, you fire it up, and it gives you an option of what to cook for the day, if you like the option you can check the …

    Read more →
  • Coffee Session General Marketing/Adv Rise of facebook marketing in Pakistan

    Rise of facebook marketing in Pakistan


    Until a few years back we used to have closed groups and forums, which gathered the like minded people and anyone targeting the online audience would tap into that forum and market his/her services. So PakGamers , PakPassion initially even PakWheels used to be driven by members talking about what they loved, people used to create marketing and sales opportunities from within those discussions (so you could get a good router cheap or a gaming PC etc).
    The advent of facebook changed all that, most of the forum goers moved to the new social media. It also made a very attractive market place for some one who does not …

    Read more →
  • General Getting back

    Getting back

    I  have been out of blogging for a long long long time, a lot of things happening on personal front (including a little startup I have ben doing my self). However during my absence I met a lot of people who had followed GreenWhite at its peak, read the articles regularly.

    I had hope there would be some one else who would come ahead and cover everything going on and around us in the local tech world. There are some guys doing a great job, but for some reason I still could not find one source where I can go and read about everything, so my routine usually is to …

    Read more →
  • General Mobile Apps Software & I.T. GeniTeam launches official app for Pakistan Idol

    GeniTeam launches official app for Pakistan Idol

    GeniITeam has successfully launched an official app for PakistanIdol. This is one of the first collaboration between a reality game show and a local app development company. I am sure a lot more would follow. Previously we have seen seenreport becoming the basis of mostly all channels citizen reporting system (Like Geo Dost). This is a healthy sign and with the advent of 3G round the corner it should become a business generator for our local firms.

    App allows you to follow the contestants that you like, promote them, comment on live feedback on an episode. It offers official content from the show since it is developed with partnership with …

    Read more →
  • General 10Pearls and National Geographic Release A Geography Challenge App

    10Pearls and National Geographic Release A Geography Challenge App

    10Pearls, one of the leading Pakistani IT companies, has recently added another feather to its cap. This time, in partnership with National Geographic, 10Pearls has released the new and improved GeoBee Challenge App – an interactive app to challenge and grow the geographic knowledge of the users.

    Each year thousands of schools in the United States participate in the National Geographic Bee using materials prepared by the National Geographic Society. The competition is designed to encourage geography in the classroom, ignite student interest in the world around them, and increase public awareness about geography. Schools with students in grades four through eight are eligible for this entertaining and challenging test …

    Read more →
  • General 10Pearls Spins Off Game Plan8

    10Pearls Spins Off Game Plan8

    It’s heartening to see that Pakistani IT companies have now started to diversify themselves into non traditional areas, and are competing with global players in areas such as gaming. We have received information that 10Pearls, one of the leading  mobile and enterprise web development services companies in Pakistan, has spun-off a separate entity focused solely on developing and publishing casual mobile games.  The new entity, Game Plan8, will focus on creating 2D and 3D games for the iOS, Google Android, Kindle, Facebook and other platforms. Details can be seen on the company’s official press release at http://www.prweb.com/releases/2013/12/prweb11428177.htm


    Read more →
  • General Telecom CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    If only were there two things when it comes to the law, firstly the fear of breaking it and by passing the legal authority, and secondly, implementation of the law given full dedication, there would have been less competency and dishonesty in business and society. However, keeping good faith, the Competition Commission of Pakistan (CCP) has put forward “Deceptive Marketing Guidelines” which will maintain the Section 10 of the Competition Act, 2010. In order to enforce this part of the law and stop anti-competitive conduct on part of the telecom companies in advertising, the guidelines have been shared with Pakistan Telecommunication Authority (PTA) and other concerned telecommunication sector members, in …

    Read more →