Disclaimer : The CEO of riksof is a close old friend of mine, the review might be biased but then all you readers are there to correct me, he will take all suggestions and criticism. Also the service is in beta wanted to get a pre release critique of our readers of the business model
Hiring in our local market is a tricky thing with our desire to satisfy our friends and relatives we donâ€™t usually give an honest opinion, which results in wrong positioning of a candidate. The references provided in our CVs are of closest allies who we know will not talk bad about it, if we donâ€™t have such person we usually write â€œwill be provided on requestâ€, the other deep problem is verification of a persons experience and getting an honest feed back from previous employers because no body wants to share information what ever claims are made by a candidate can not be fully verified and at the end the decision is always based on gut feeling.
This is where VCred comes in and offers a solution, They plan to help Employers verify the credentials of candidates by forming a trusted network with Universities at the first level, so if I am an employer I would be able to logon to their portal and verify if the candidate did graduate from the said university with an assurance that the fact checking is being done by university itself. Students and Candidates on the other hand will be encouraged to create their profiles on VCred and for providing references they will be able to use this, which will offer a peace of mind to both the employee and employer. Oh and universities will not do it for charity VCred will be sharing portion of revenue with them
Here is a chit chat I had with the CEO Khurram Ali of riksof, They are not yet out of beta yet so I will wait before we do the review of service it self, for now the business model seems at least to me a doable thing. here is the transcript ofÂ our communication
GnW> Which institutes have you signed up and which would be in line?
Khurram Ali>None are signed up yet. We have a few with whom we are regularly communicating. We have the details sorted out with them. We are expecting to sign them up immediately after launch.
GnW> How m any students have shown interest or registered ?
Khurram Ali>Since we have not launched yet, we do not have any registrations. We do have about 1000 mainly students on facebook fan page just through word of mouth.
GnW> Are you seeing any professionals signing up?
Khurram Ali>Again its not launched yet :).
GnW> You have been doing a great job on FaceBook fan page what other marketing tools you have in mind to use?
Khurram Ali>We have twitter with it although it seems to not have been as popular as Facebook. We are already ranked on the first page for web based verification in pakistan at google. And we have not done any SEO yet. So this will surely come in.
Khurram Ali>Most of our marketing right now are physical visits.
GnW> what is the pricing structure like who pays and when?
Khurram Ali>For individuals its free. For Universities it is also free, in fact they get paid a percentage for each verification they do. Any university that signs up will get a portal, e.g., vcred.com/lums (of course not there yet).
Any organization that requests verification, will have to pay verification fees. An individual can also request verification and pay the fees himself. Usually we expect organizations to purchase the verification.
Here is a link to brochure http://riksof.com/attachments/VCred_WhitePaper.pdf
you can try out the beta here do let us know your comments http://demo.vcred.com/
Also they have an impressive fan following on their facebook page