Picture taken from ProPakistani

Local Blog-sphere is abuzz with Launch of First application by a Pakistani Firm Pakistani Office of Tricast Media for OVI Store.

Tricast Media recently launched a Cricket Scoring App for Nokia OVI Store. This app allows you to stay connected to what’s happening in Cricketing world with score updates bowling batting graphs and other cricket facts and figures.

For the detailed review of the Application you can read through the coverage on these blogs

I Talked to People who are behind this app and talked a little about the App, Ovi Store, and the Organization itself.

Tricast Media is an 80 …

" />

Cricket Companion – Tricast Media’s venture in Nokia OVI

Share this Article

Author:

image

Picture taken from ProPakistani

imageLocal Blog-sphere is abuzz with Launch of First application by a Pakistani Firm Pakistani Office of Tricast Media for OVI Store.

Tricast Media recently launched a Cricket Scoring App for Nokia OVI Store. This app allows you to stay connected to what’s happening in Cricketing world with score updates bowling batting graphs and other cricket facts and figures.

For the detailed review of the Application you can read through the coverage on these blogs

I Talked to People who are behind this app and talked a little about the App, Ovi Store, and the Organization itself.

image Tricast Media is an 80 Plus Engineer Organization with offices in Dubai, UK and Pakistan focusing on Mobile Application Development and Web.

UPDATE: Tricast Media is essentially a UK Based Company, however the Cricket Companion was solely developed by Pakistan office

Their portfolio of product has some pretty interesting and compelling products for me the best of which would be TWUIK. The good thing about most of their products is its J2ME Base which allows them to target users of not only SmartPhones and PDAs but also to a very huge audience using the Feature Phones.

Here is a detailed discussion I had with them

Which platforms you are focusing currently and what are the reasons for it, I saw your Cricket Scoring app and it seems to be one of the first Pakistani Origin app for OVI Store, do you see an early mover advantage in going over to the OVI Store?

Tricast Media- We are currently focusing on java platform as it is supported by most of the handsets. We have also ported our applications on Blackberry.

I assume at some point in time you would have sat and decided to go for Nokia OVI, can you share the though process of why OVI?

Tricast Media- Nokia being the market leader and having 60% + market share gives us the maximum market reach. In the past we have placed our application on the likes of get jar but the response we have had from OVI is astonishing. Just to give you an example, within the first week of publishing our cricket application on OVI, OVI gave us more downloads within a week than getjar and mobango.

With huge userbase of Nokia phones what kind of target audience are we looking at for Cricket Companion or any other OVI app?

Tricast Media- We are looking at a mix of users, but mostly youth, males, with dispensable money. And I believe this is trend for most of the applications as males are more tech savvy.

How is your experience so far for Nokia OVI, does it have the suspense and closed walls of Iphone, does the architecture changes frequently like Facebook or are there too many growing pains like android.

Tricast Media- So far our experience with OVI has been good, from submitting an application to publishing it, the process is well defined and above all the support of OVI store is commendable. As for the look and feel of the portal itself,(mobile and web) which matters a lot to the end users, I have found it to be very user friendly and “suggestive”.

I Understand there would soon be other Cricket scoring apps from likes of CricInfo, what does your application have which would be superior to it?

Tricast Media- In fact there are not many competing applications and the ones that are, are mostly WAP based and are not JAVA application. WAP based application have their limitations, while a java based application is more feature rich similar to an on device portal. Cricket companion is free to download and has been optimized to use less data/ GPRS for its usage. The application does not only have a user friendly interface but also auto installs and configures itself. We take pride in the accuracy and timely score information delivery of our application. We also provide our users with quality content which is free to download. Our cricket application offers a lot more than just live cricket scores, we are constantly adding new and innovative features to our application, recently we introduced a “cricket genius” feature, which is basically a quiz that asks users to predict the result of a match, on each correct answer users are awarded points and the highest points taker in a month gets a chance to win latest gadgets.

Are there any other products in line that we should look out for?

Tricast Media – We have developed a mobile TV application regarding which we are in talks with some of the biggest TV channels around the globe. The unique selling point of this application is not only its ability to work on a 2 G network but it also has a reverse streaming capability. When I say reverse streaming, think of an on air competition in which viewers can submit their videos to the TV studios and participate. Where does Tricast Media see itself in future, you are definitely going for the mobile space, what are the opportunities which would be the preferred domains you think gaps exists which you can fill? Tricast Media – The technology trends suggest that soon the “Palm tops” will replace the lap tops as laptops did to desktops. We believe in building quality applications developed on cutting edge technology. We see mobile advertising as the next big thing and developing all our application that are capable of displaying ads without compromising the user experience.

I am really looking froward to have a glimpse of their UI Framework TWUIK being some what from the same space I know the potential such a framework has if properly executed. And all thanks to them for the answers to my questions.

Facebook comments:

9 Comments

Leave a Reply


*

Recent Posts

  • Events General Mobile Apps Container Run a continuation of politically motivated apps

    Container Run a continuation of politically motivated apps

    First we had Angry Imran which brought smiles and some short lived fun for us during the election campaign. Then came Gullu Butt following the incident of Model Town Lahore, which stayed on top of charts (Pakistan play store) for quite some while. Also Gullu Butt made an update with having the famous “Aam Khaiyga” quote form Aamir Liaqat in which a character resembling Aamir Liaqt throws mangoes and the Gullu Butt character tries to catch them. Gullu butt currently has more than 100,000 Installs

    And now during this extremely politically tense situation which had the whole nation on its toes on 14th August we have another app continuing the …

    Read more →
  • Announcements Featured Startup General Meritaleem.com aims to help student make better decision regarding their future.

    Meritaleem.com aims to help student make better decision regarding their future.

    MeriTaleem.com aims to solve an age old problem for our students, where to go next?

    If you have just completed your primary school which college to pick, if you have completed your college which university to pick. There has always been lack of information or rather consolidated information regarding these questions. The best source till now has always been relatives and friends (mostly of your parents). So some uncle did CA and made a good living you should talk to him and decide, or daughter of my sister completed her medical and is practicing follow that career.

    The fact that online presence of our existing universities are limited and not …

    Read more →
  • General Mobile Apps Eccentria Technologies launches an app which shoots to the top of the charts

    Eccentria Technologies launches an app which shoots to the top of the charts

    Whoa!! this was quick so Eccentia technologies launched an app a few days ago called “Ajj Kia Pakaen” or what to cook today and today it has reached the top of charts for Pakistani Stores on iTunes and google play store.

    “Ajj Kia Pakaen” is the most common question asked at every house hold in the morning. The ladies of the family have a hard time deciding what to cook for the day. The app has a fun interface and is simple to use, you fire it up, and it gives you an option of what to cook for the day, if you like the option you can check the …

    Read more →
  • Coffee Session General Marketing/Adv Rise of facebook marketing in Pakistan

    Rise of facebook marketing in Pakistan

     

    Until a few years back we used to have closed groups and forums, which gathered the like minded people and anyone targeting the online audience would tap into that forum and market his/her services. So PakGamers , PakPassion initially even PakWheels used to be driven by members talking about what they loved, people used to create marketing and sales opportunities from within those discussions (so you could get a good router cheap or a gaming PC etc).
    The advent of facebook changed all that, most of the forum goers moved to the new social media. It also made a very attractive market place for some one who does not …

    Read more →
  • General Getting back

    Getting back

    I  have been out of blogging for a long long long time, a lot of things happening on personal front (including a little startup I have ben doing my self). However during my absence I met a lot of people who had followed GreenWhite at its peak, read the articles regularly.

    I had hope there would be some one else who would come ahead and cover everything going on and around us in the local tech world. There are some guys doing a great job, but for some reason I still could not find one source where I can go and read about everything, so my routine usually is to …

    Read more →
  • General Mobile Apps Software & I.T. GeniTeam launches official app for Pakistan Idol

    GeniTeam launches official app for Pakistan Idol

    GeniITeam has successfully launched an official app for PakistanIdol. This is one of the first collaboration between a reality game show and a local app development company. I am sure a lot more would follow. Previously we have seen seenreport becoming the basis of mostly all channels citizen reporting system (Like Geo Dost). This is a healthy sign and with the advent of 3G round the corner it should become a business generator for our local firms.

    App allows you to follow the contestants that you like, promote them, comment on live feedback on an episode. It offers official content from the show since it is developed with partnership with …

    Read more →
  • General 10Pearls and National Geographic Release A Geography Challenge App

    10Pearls and National Geographic Release A Geography Challenge App

    10Pearls, one of the leading Pakistani IT companies, has recently added another feather to its cap. This time, in partnership with National Geographic, 10Pearls has released the new and improved GeoBee Challenge App – an interactive app to challenge and grow the geographic knowledge of the users.

    Each year thousands of schools in the United States participate in the National Geographic Bee using materials prepared by the National Geographic Society. The competition is designed to encourage geography in the classroom, ignite student interest in the world around them, and increase public awareness about geography. Schools with students in grades four through eight are eligible for this entertaining and challenging test …

    Read more →
  • General 10Pearls Spins Off Game Plan8

    10Pearls Spins Off Game Plan8

    It’s heartening to see that Pakistani IT companies have now started to diversify themselves into non traditional areas, and are competing with global players in areas such as gaming. We have received information that 10Pearls, one of the leading  mobile and enterprise web development services companies in Pakistan, has spun-off a separate entity focused solely on developing and publishing casual mobile games.  The new entity, Game Plan8, will focus on creating 2D and 3D games for the iOS, Google Android, Kindle, Facebook and other platforms. Details can be seen on the company’s official press release at http://www.prweb.com/releases/2013/12/prweb11428177.htm

     …

    Read more →
  • General Telecom CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    CCP Gives Guidelines Against Telecom Companies’ Deceptive Marketing

    If only were there two things when it comes to the law, firstly the fear of breaking it and by passing the legal authority, and secondly, implementation of the law given full dedication, there would have been less competency and dishonesty in business and society. However, keeping good faith, the Competition Commission of Pakistan (CCP) has put forward “Deceptive Marketing Guidelines” which will maintain the Section 10 of the Competition Act, 2010. In order to enforce this part of the law and stop anti-competitive conduct on part of the telecom companies in advertising, the guidelines have been shared with Pakistan Telecommunication Authority (PTA) and other concerned telecommunication sector members, in …

    Read more →