Hmm…. I didnt realize our traffic competed with Brightspyre’s
Compare that to:
Now, it is fairly well known that Alexa is pretty much useless at traffic rankings – it even claied once that Youtube was getting more traffic than the Google.com homepage! Besides that, its algorithm is biased based on how many readers use the Alexa toolbar (if you want to help boost G&W’s traffic, install the Alexa toolbar) And although Compete.com still has some credibility, I think Analytics are pretty much like looking at the clouds (as someone mentioned to me)… you can see whatever shape you want to see when you look at a cloud. Want to see horses? You’ll see em. Brightspyre might use alexa if they ever want to compete against G&W, but might discredit alexa when competing against Rozee.
The truth is, no one can ever really know which of Green & White, Brightspyre and Rozee has more traffic.
Venture Capitalist Brad Feld also has a similar observation on RSS feeds. When can analytics and "unique visitor" claims stop? I’ll write later on what analytics should be based on.