Comments on: Sofizar wins MIT BAP program http://greenwhite.org/blog/2007/11/07/sofizar-wins-mit-bap-program/ Coffee Sessions for the Industry! Sat, 12 May 2012 08:39:15 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Shadab Zeest Hashmi http://greenwhite.org/blog/2007/11/07/sofizar-wins-mit-bap-program/comment-page-1/#comment-8126 Shadab Zeest Hashmi Thu, 28 Feb 2008 00:59:12 +0000 http://greenwhite.org/2007/11/07/sofizar-wins-mit-bap-program/#comment-8126 Pakistanis living abroad, like myself, really need to hear success stories such as Sofizar's. Thanks for the inspiration! Pakistanis living abroad, like myself, really need to hear success stories such as Sofizar’s. Thanks for the inspiration!

]]> By: Desi Back to desh » Zafar Khan http://greenwhite.org/blog/2007/11/07/sofizar-wins-mit-bap-program/comment-page-1/#comment-8093 Desi Back to desh » Zafar Khan Wed, 27 Feb 2008 03:13:51 +0000 http://greenwhite.org/2007/11/07/sofizar-wins-mit-bap-program/#comment-8093 [...] Zafar on winning the BAP [...] [...] Zafar on winning the BAP [...]

]]> By: TicketNest.com - The product that won MITCEF BAP : Green & White http://greenwhite.org/blog/2007/11/07/sofizar-wins-mit-bap-program/comment-page-1/#comment-5149 TicketNest.com - The product that won MITCEF BAP : Green & White Sun, 11 Nov 2007 09:52:38 +0000 http://greenwhite.org/2007/11/07/sofizar-wins-mit-bap-program/#comment-5149 [...] so that you keep up to date with the latest content. Now, on with the regular content... When Sofizar won the MITCEF BAP a lot of people pointed to their click fraud and web traffic reporting products as the the possible [...] [...] so that you keep up to date with the latest content. Now, on with the regular content… When Sofizar won the MITCEF BAP a lot of people pointed to their click fraud and web traffic reporting products as the the possible [...]

]]> By: Zafar Khan http://greenwhite.org/blog/2007/11/07/sofizar-wins-mit-bap-program/comment-page-1/#comment-5072 Zafar Khan Wed, 07 Nov 2007 16:35:31 +0000 http://greenwhite.org/2007/11/07/sofizar-wins-mit-bap-program/#comment-5072 Thanks for your kind words guys. We are privileged to have been part of this process. Almost all the companies that presented were excellent with significant products and services. The way I look at it, we were there to escape the biggest risk, or the biggest trap that comes with "success"...mediocrity. I liked the concept of "acceleration of business". I also think that there shouldn't be a cap(max) on the size of the company for future BAPs. Literally, everyone can learn from this awesome set of mentors! Just leave your ego at the door. About Sofizar...we were not always a cash machine(a money pit perhaps). Our main product www.zaralyzer.com became 100% irrelevant when google bought and made www.urchin.com free. Urchin was a $800/month product when we got into the business. Who woulda thunk? We had to write it off completely. We branched into e-commerce because we had been running ticketnest as a pilot site for some marketing experiments. What started as a "hobby" or "test account", became our fulltime business and passion. All the best guys... Thanks for your kind words guys. We are privileged to have been part of this process. Almost all the companies that presented were excellent with significant products and services. The way I look at it, we were there to escape the biggest risk, or the biggest trap that comes with “success”…mediocrity. I liked the concept of “acceleration of business”. I also think that there shouldn’t be a cap(max) on the size of the company for future BAPs. Literally, everyone can learn from this awesome set of mentors! Just leave your ego at the door.

About Sofizar…we were not always a cash machine(a money pit perhaps). Our main product http://www.zaralyzer.com became 100% irrelevant when google bought and made http://www.urchin.com free. Urchin was a $800/month product when we got into the business. Who woulda thunk?
We had to write it off completely. We branched into e-commerce because we had been running ticketnest as a pilot site for some marketing experiments. What started as a “hobby” or “test account”, became our fulltime business and passion.
All the best guys…

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