Comments on: SourceOne Brings Quality Market Research To Pakistan

By: Market Research Firms In Pakistan - Topic Research, Trends and Surveys

Market Research Firms In Pakistan - Topic Research, Trends and Surveys — Sun, 18 Jul 2010 12:21:35 +0000

[...] To fill this gap, Arif Hussain , a former Lucent executive, has launched SourceOne , a US … Read More RECOMMENDED BOOKS REVIEWS AND OPINIONS Economic and Financial Crisis | [...]

By: ian

ian — Tue, 13 Nov 2007 02:04:04 +0000

Hi Osma,
Thank you for publishing my request for “creatives”..we did not get a response..but am pressing on ..the office will be ready in february..with launch date April .Do you attend .startup launches ?
This will be at an internet enterprise center
we are opening in Mian Channu…we intend using TMI as a free user training platform with free high quality marketing information to
enable the students progress their idea ..”on the fly ”
I did read on your site you help students and i would appreciate any advice you can give to advance TMI for the benefit of Pakistani
students who normally cannot afford internet access…
We hope to translate into other lanquages.. Do you think using Urdu would improve the chances of TMI being successful in Pakistan ?
Thank you for your attention.. ian

By: Muhammad Asif Razzaque

Muhammad Asif Razzaque — Tue, 02 Oct 2007 13:55:50 +0000

[Arif]..You are welcome. Regards

By: Arif Hussain

Arif Hussain — Tue, 02 Oct 2007 12:59:08 +0000

Thanks for the tip Salman. New URL is http://www.linkedin.com/in/ahussain1

Aldo, this is my personal profile, not SourceOne. You can view the SourceOne website at http://www.thesourceoneco.com.

Asif, many thanks for your comments and feedback. I have taken note for when we update our site next.

Arif Hussain
SourceOne Knowledge Solutions

By: Salman Munir

Salman Munir — Tue, 02 Oct 2007 01:06:11 +0000

Remove the dot from the end of the URL, it works!

Arif, LinkedIn provides the facility to have a public profile like http://www.linkedin.com/in/salmanmunir
I guess that helps!

By: Aldo

Aldo — Mon, 01 Oct 2007 22:57:53 +0000

the linkedin profile provided for SourceOne does not exist!!!

By: Muhammad Asif Razzaque

Muhammad Asif Razzaque — Mon, 01 Oct 2007 08:24:53 +0000

[Arif] If this information comes in response to the earlier posts then it is still incomplete.

However this information shall serve best on the company website that one is unable to find there.

Another observation, serious clients are more interested to know the “Team Profile” over an “Individual’s Profile” because that shows organizational strength, capacity and sustainable service levels.

Regards

By: Arif Hussain

Arif Hussain — Sat, 29 Sep 2007 16:49:23 +0000

SourceOne is a US company with Operations in Pakistan. We have PK local experience and market expertise we bring to bear on our market analysis/intelligence and strategy development practices. We principally have two types of clients,

1) Firms engaged in the ITC sector of Pakistan looking to leverage our international and local expertise to help them with specific market intelligence through primary and/or secondary market research.

2) International clients who are taking advantage of our lower cost structure in Pakistan to outsource certain routine Market Research tasks.

We consider Nielsen and Gallup partners we rely on to conduct specific market research campaigns on behalf of clients or to study a particular market attribute for a Market Report we plan to publish. SourceOne’s value add and focus, leveraging our global ITC experience, is working with ITC clients on the front end to identify requirements, design the study (including the questionnaire), recommending best survey methodology (including the use of our own in-house automated tools), employing a partner to administer the survey, and most importantly analyzing the results and developing client recommendations. For this last piece we rely on our global industry experience to benefit our client companies. We are currently working with a number of clients, however we have not listed any client testimonials; we will add those to our website at the appropriate time.

As the founder of SourceOne, you can view my personal credentials at LinkedIn http://www.linkedin.com/pub/3/6b3/43b. Our staff in Pakistan comes from different backgrounds in Market Research.

Arif Hussain
SourceOne Knowledge Solutions

By: Muhammad Asif

Muhammad Asif — Sat, 29 Sep 2007 08:19:27 +0000

Infact after reasonably browsing through the SourceOne site I could not gather any solid reference or a client portfolio.

Right now SourceOne does not “really” have a differentiating positioning except for a claim with focus on IT/Telco research. Such claim if made by, say AC Nielsen, would hold more weight to potential clients due to ACN’s deep understanding of the local economy, consumer patterns, demographic analysis and most importantly a trained and experienced field force.

By: Muhammad Asif

Muhammad Asif — Sat, 29 Sep 2007 08:02:50 +0000

Exciting to know that research firms are choosing to position themselves as experts for a certain industry especially IT/Telecom.

However the following questions come to mind:

1. What are the professional credentials of such firms in
a. Research Methodologies
b. Research Team Resources
c. Industry Specific Background/Portfolio

2. If its all a new focus into IT/Telecom then might as well choose an established and resourceful firm, atleast that has a deep market/consumer insight w.r.t country.

3. However such focused entries are good to accelerate the specialization process of the research industry.