Most interesting, however, was their business model — they felt that ISPs all over the world want to offer email accounts along with their internet packages to their customers, but that each ISP is using a clumsy proprietary email solution.
Zimbra started licensing their own software at $25 / user to ISPs, who could then offer it as a Rebranded email application (e.g. Tata Mail).
This strategy was very successful for them, bringing it more than 6Million user accounts in record time.
Now, it seems like Google wants to attack and take over that success.
Just announced on the Google Blog , Google will not offer all Google Apps for Businesses (Docs, Spreadsheet, Gmail, Page Creator) to ISPs in a rebranding arrangement.
So now people like Micronet can offer gmail quality email service to their customers under their own brand (e.g. NayaMail?).
Zimbra can still compete though — they have a good head-start and some big contracts under their belt. Let’s see how it all works out.