Hi new visitor! At Green & White we discuss startups, business models, new media marketing, usability and more.

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Started on 31st July, 2006 by one Osama A., Green&White has grown from humble beginnings to becoming the place for technical discourse in the country. With discussions (an average of 10.59 comments per post in the last month) on topics as diverse as advertising, marketing, software management, startup culture and human resources, G&W is today the very embodiment of the vision of the ‘other osama‘:

I think blogs are very important for this point in time for our country. Pakistan is going through a very delicate transformation into a new economy that thrives on information. While old-media paces to catch up with the news, it will inevitably be the writings of those who are on the front lines of the movement that present candid fact to all waiting for inspiration both abroad as well as within the country

Almost two years down the road, blogs like G&W, The Metblogs network, Jehanara, Jawwad Farid, Mohtashim (among others) have seriously transformed how we share ideas around the industry, bringing IT truly into the lives of the practitioners.

On my end, i’m glad to be part of this little piece of history, a platform which is surely to evolve and grow into something few of us ever imagined. (As Osama keeps mentioning, a series of events are in store and if nothing else, they are sure to make people sit up and take notice!).

On behalf of Osama and the G&W authors, I thank all the readers and commenter’s to this blog for turning it into the vibrant community that it is today.

As a parting note, remember knowledge is the only thing which isn’t reduced when shared. So invite your friends, tell them about G&W and make the participate in the discussions. There’s something new to be learned everyday and it is best learned from each other. (Use the share link below).

So kick your shoes off, grab a cup of coffee and talk your heart out on something you are passionate about! Green&White is definitely here to stay!