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Via The Post:

ISLAMABAD: Etisalat Co authorities of United Arab Emirates having the majority shares of PTCL have ordered investigation on matters relating to the wastage of the huge amount of money on publication of wrong advertisement from PTCL.

A few days ago an advertisement was issued to the newspapers with reference to its new packages from Pakistan Telecommunication Company Limited that was prepared by an advertising company, Interflow. The aforesaid advertisement was prepared for newspapers of both Urdu and English languages. Yet during the preparation of Urdu version, the details of basic plus package, value plus and value plus details were registered in the part of basic plus as a result of which tens of thousands of readers became victim to misunderstanding and got misguided instead of any help or facility for the advertisement.

This is interesting to note that PTCL authorities accorded approval to the aforesaid advertisement prepared by the advertising company and the same was exactly published in the newspapers due to which a heavy amount of money was wasted. According to sources, Etisalat authorities on knowing the real situation have ordered investigation while PTCL authorities after the indication of the matter have started negotiations with the advertising company for republishing amended/corrected advertisement.