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Congratulations. Sofizar has been announced as the winner of the MIT BAP program, with runners-up Alchemy Technologies. The full final list is:
Winner: Sofizar
Runners Up: Alchemy Technologies
Third position: Autosoft
Fourth position: Softech Systems
Fifth position: Tohfay
Sofizar is an internet marketing and SEO services company that also offer services can detect click fraud. Congrats to them again and I hope they can come here and shed more light about their services in a comment.
| Written by Osama A. on 11/7/07 in Software & I.T. |
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November 7th, 2007 at 9:35 pm
Thanks for your kind words guys. We are privileged to have been part of this process. Almost all the companies that presented were excellent with significant products and services. The way I look at it, we were there to escape the biggest risk, or the biggest trap that comes with “success”…mediocrity. I liked the concept of “acceleration of business”. I also think that there shouldn’t be a cap(max) on the size of the company for future BAPs. Literally, everyone can learn from this awesome set of mentors! Just leave your ego at the door.
About Sofizar…we were not always a cash machine(a money pit perhaps). Our main product www.zaralyzer.com became 100% irrelevant when google bought and made www.urchin.com free. Urchin was a $800/month product when we got into the business. Who woulda thunk?
We had to write it off completely. We branched into e-commerce because we had been running ticketnest as a pilot site for some marketing experiments. What started as a “hobby” or “test account”, became our fulltime business and passion.
All the best guys…
November 11th, 2007 at 2:52 pm
[…] so that you keep up to date with the latest content. Now, on with the regular content… When Sofizar won the MITCEF BAP a lot of people pointed to their click fraud and web traffic reporting products as the the possible […]
February 27th, 2008 at 8:13 am
[…] Zafar on winning the BAP […]
February 28th, 2008 at 5:59 am
Pakistanis living abroad, like myself, really need to hear success stories such as Sofizar’s. Thanks for the inspiration!